Make Your Story Harder to Ignore.
Promotional films, video ads and social content, built to put your story in front of the people you want to reach and make it worth remembering.
Headroom Films is a promotional video production company in London, making campaign films, video ads, social media content and project films for brands that need to be noticed. Growing your presence is not about volume. The work that gets seen is the work that has something to say, well made and well placed, with a clear audience in mind.
Product launches, rebrands and campaign films, built around the story you want to tell rather than a shot list. Usually one or two filming days, delivered as a main film with shorter cuts for social and paid placement. Works hardest on a landing page, in a launch email, or as the anchor of a campaign.
Short, sharp, made for paid placement. Produced to the right specs and lengths for YouTube, LinkedIn, Instagram and Facebook, with the hook in the first three seconds because that is all you get. Delivered in the aspect ratios each platform actually wants, not one film cropped four ways.
Short-form social media video shot and edited for the platform, not long-form cut into squares. LinkedIn, Instagram, TikTok and YouTube Shorts, each with its own framing, length and hook. Usually filmed in batches, so one day produces several weeks of posts rather than one, which is the only way this works at a sensible cost.
Something significant gets built and the film follows how. Filmed across the course of a project rather than in a day, told through the people doing the work: the makers, the engineers, the ones who solved the problems along the way. Commissioned to build interest ahead of a launch, and useful long afterwards for showing the kind of expertise a photograph of the finished thing cannot.
Promo Video
Pearl Yachts – Pearl 73
StepOne – Henry Pollock
TVC
Social Media Content
Hayley Menzies – Abigail
How a Project Typically Runs.
We keep the process simple and collaborative.
You’ll always know what’s happening, what’s coming next, and what we need from you.
No chasing required.
Development
Scripting, storyboarding, logistics. Everything is planned before we pick up a camera.
Post-Production
Editing, colour grading, sound design, motion graphics, and platform-specific formatting.
Strategy & Planning
We start with your objectives, not a shot list. Audience, competitive landscape, and creative direction are all mapped before anything else.
Production
Professional capture with our London-based crew. Real-time creative direction on the day.
Delivery & Guidance
We advise on where and how to use each piece. How it performs depends on how and where you use it.
Strategy & Planning
We start with your objectives, not a shot list. Audience, competitive landscape, and creative direction are all mapped before anything else.
Development
Scripting, storyboarding, logistics. Everything is planned before we pick up a camera.
Production
Professional capture with our London-based crew. Real-time creative direction on the day.
Post-Production
Editing, colour grading, sound design, motion graphics, and platform-specific formatting.
Delivery & Guidance
We advise on where and how to use each piece. How it performs depends on how and where you use it.
It depends on the shape of the job, so promotional work is quoted rather than packaged. A single-day shoot with one main film and a set of social cuts is the common starting point. We give a fixed quote against an agreed scope before anything is booked, so the number does not move afterwards.
Usually four to six weeks from brief to final delivery, depending on scripting, approvals and how much motion graphics work is involved. Faster is possible.
Yes, and it usually should. The important thing is deciding the outputs before filming, because a vertical cut and a horizontal one are different framing decisions made on the day rather than problems to solve in the edit.
Yes. We are London based and film across the UK and internationally. We work with local team in most cities worldwide. If travel is required, it is quoted separately and agreed before anything is booked.
A promotional video is made to sell something specific, a product, a launch, a campaign, and it is usually placed where people are not looking for you. A corporate video explains who a company is and what it does, and it is usually watched by someone already interested. Different jobs, different lengths, different tone.
Usually, yes. Scripting and storyboarding are part of pre-production. If you have a script already we will work with it, and say honestly if we think it needs changing.
Book a free 15 to 20 minute call. We’ll talk through what the work needs to do, who it is for and where it will run, and you’ll get a one-page action plan with a recommended approach and a plan for using what we make. Promotional work is quoted rather than packaged, so you’ll have a fixed quote against an agreed scope before anything is booked. No obligation, no sign-up.
Most brands know they need video. The harder question is knowing what story to tell, and why. Without a clear narrative, content can look polished and still say very little. We help you work out what you actually need to communicate, then build something around that.
WE PLANT A TREE
FOR EVERY PROJECT
WE GET COMMISSIONED
